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How is using non-last-click attribution conversions useful for Performance Planner forecasts?

How is using non-last-click attribution conversions useful for Performance Planner forecasts?

How is using non-last-click attribution conversions useful for Performance Planner forecasts?

How is using non-last-click attribution conversions useful for Performance Planner forecasts?

To find growth opportunities regarding device targeting
To allocate budgets that drive incremental conversions – CORRECT
To take advantage of seasonal trends throughout the year
To identify the most profitable location targeting


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