Search Engine Optimization
In 2012, the Google Disavow Tool was launched. This allowed webmasters to tell Google to ignore certain links when determining where a site should be located in the searches. It came in incredibly useful for certain sites. Many sites received ranking penalties for being linked to by spam sites, and it was nice to be able to tell Google to ignore those links proactively.
But, do you need to use the Google Disavow Tool today? If so, when and how should you use it? Let’s explain!
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Search Engine Optimization
Two terms that are often used interchangeably are SEO and digital marketing. Although these two terms are closely related, they are actually very different. It’s important to understand the differences between SEO and digital marketing to ensure you’re using both correctly in your online presence.
In short, digital marketing is an umbrella that covers everything done to promote brands online. Meanwhile, SEO stands for search engine optimization, and it is just one strategy used within digital marketing.
Let’s take a closer look at both of these terms and how they differ from one another.
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Search Engine Optimization
Wondering how you can increase your site’s domain authority? Like others, you probably want your content to rank in Google’s top spot, or at least on the first page. Although Google’s algorithm uses 200 different factors to rank content, domain authority is in that list. Let’s look at what domain authority means and ways you can increase yours.
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Search Engine Optimization
If you run a website, you already know that good SEO is essential to your search engine ranking and therefore your performance, but you may not have considered that changing web hosting can potentially have a considerable effect on this.
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Search Engine Optimization
One factor that often gets overlooked when planning an SEO strategy is web hosting – even though it plays a huge part in determining the organic visitor experience to your website. Page timeouts, server errors, etc., often force the visitors back to searching for other options, affecting your rankings. Choosing an SEO-friendly web host could go a long way in propping your website up. Here are the five factors you need to pay attention to.
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