In digital marketing, cost-per-mille (CPM) is a metric used to calculate the cost of reach for a given ad campaign. CPM is calculated by dividing the total cost of the ad campaign by the number of impressions (i.e. opportunities to see the ad), and is usually expressed in terms of cost per 1,000 impressions. While CPM is often used as a key performance indicator (KPI) for digital marketing campaigns, it’s important to keep in mind that it doesn’t necessarily reflect the effectiveness of the campaign in terms of generating leads or sales. Nevertheless, CPM can be a useful metric for evaluating the overall reach of your ad campaign.Continue Reading
Posts Tagged ‘Marketing’
There are many options for marketing your product or service online. But what if you want to go big and go high-ticket? In this article, we’ll explore high-ticket digital marketing and how it can help you close big deals.
Digital marketing is the process of using online channels to promote and sell products or services. High ticket digital marketing is a sub-set of this larger category and refers to the promotion of expensive items with a high price tag. This could include luxury items, services with a high price point, or anything else that would be considered a significant purchase.Continue Reading
You may be wondering how to get digital marketing clients. The answer is that there are a few key ways to attract and retain them. First, you need to identify your target market and then craft a marketing strategy that resonates with them. You also need to offer competitive prices and deliver high-quality work. Finally, staying abreast of the latest industry trends will help you keep your clients happy and coming back for more.Continue Reading
CRO, or Conversion Rate Optimization, is the process of improving the percentage of visitors to your website who take a desired action. This could be anything from subscribing to your newsletter to making a purchase. When done correctly, CRO can be a powerful tool in your digital marketing arsenal.Continue Reading
Finding the right digital marketing manager for your business can be tricky. You want someone with the right skills and experience, but you also don’t want to overspend. So how much do digital marketing managers make? Read on to find out!Continue Reading