marketing 1on1
marketing 1on1

 

Blog

marketing1on1 reviews awards and features

How to SEO a Website Step by Step

So, you want to optimize your website and get better search engine rankings, but not sure where to start? Making accurate decisions is a critical skill when undertaking an SEO venture. Some businesses, on realizing this, go for an SEO specialist while others decide to undertake the venture by themselves through research and analysis.

Here are six simple and clear-cut steps that will help you with your website optimization:

Keyword research

This is the most important part of the SEO. It is important to build your content and website structure to properly reflect your targeted keywords. You should create a list of all high traffic and long tail keywords within your niche and then create your content around them. Some of the tools that you can use for keyword research are Google Suggested search terms and Google Keyword Tool.

On-Page SEO

On-page SEO contains all the SEO variables that you can easily control. As such it revolves mostly around the following three things.

Content

The only reason that people will visit your site is because you have the information that they are looking for. More traffic result in more conversions.

HTML

For each and every content you produce, make sure that the 4 parts of HTML below are optimized.
  • Meta description
  • Heading tags
  • URL structure
  • Title tags

Site architecture

Your website should provide a great user experience. This can be done through:
  • Making it easy to crawl
  • Making it mobile friendly
  • Making it fast.

Off-page SEO

Off-page SEO refers to the procedures that one can employ using links, relationships, and content to improve the search rankings of their website.
The following are the things to look at in off-page SEO.

Build your trust

Building your trust will help Google tell whether your site is legit or not. This can be done through;
  • Improving authority
  • Decreasing the bounce rate
  • Enhance your identity

Link building

This is the most effective and most popular off-page SEO tactic. You should not just wait for people to link to you. Find ways to build external links, increasing the value of your webpages.

The other techniques that you can employ in off-page SEO are:
  • Social media integration.
  • Participation in forums and boards.

Backlinks

Unknown to many, links are the number one ranking factor apart from content. Make sure that you get high quality, natural (to avoid penalty) links to improve your rankings and gain authority. Links can be built through: It is also very important to build, aside from external links, internal ones. Good internal linking structure improve the whole user experience.

Know what moves your competition

Competitor analysis is an all-round essential part of marketing. Not only should you analyze your customers’ behavior, but also your competitions’. What strategy are they using? What are their keywords? Are they using social media? Where are their backlinks from?
This is achievable through tools such as SEMrush and ahrefs. You can monitor most of their activities, giving you an advantage.

Track your progress

Now that you already got your long-tail keywords, built your content around them, practiced your on and off-page SEO, it is time to sit back, and monitor your progress. You can track your performance using tools such as Google Analytics.

Final thoughts

Always remember, SEO is not a one-time thing. It requires consistent input, coupled with patience and resilience to get the highest ranking and ultimately traffic and conversions.

Internet Marketing and SEO Company Corpus Christi, Internet Marketing and SEO Company Los Angeles, Internet Marketing and SEO Company Seattle, Internet Marketing and SEO Company Santa Clarita, Internet Marketing and SEO Company Sherman Oaks, Internet Marketing and SEO Company Calabasas, Internet Marketing and SEO Company Cleveland, Internet Marketing and SEO Company Dayton, Internet Marketing and SEO Company Detroit, Internet Marketing and SEO Company Indianapolis, Internet Marketing and SEO Company Irvine, Internet Marketing and SEO Company Jersey City, Internet Marketing and SEO Company Knoxville, Internet Marketing and SEO Company Medford, Internet Marketing and SEO Company Mesa, Internet Marketing and SEO Company New Orleans, Internet Marketing and SEO Company Palmdale, Internet Marketing and SEO Company Santa Monica, Internet Marketing and SEO Company Scottsdale, Internet Marketing and SEO Company Torrance, Internet Marketing and SEO Company Anaheim, Internet Marketing and SEO Company Atlanta, Internet Marketing and SEO Company Fort Worth, Internet Marketing and SEO Company Henderson, Internet Marketing and SEO Company Long Beach, Internet Marketing and SEO Company San Jose, Internet Marketing and SEO Company Tacoma
Internet Marketing and SEO Company Arlington
Internet Marketing and SEO Company Anaheim
Internet Marketing and SEO Company Akron
Internet Marketing and SEO Company Amarillo
Internet Marketing and SEO Company Azusa
Internet Marketing and SEO Company Arcadia
Internet Marketing and SEO Company Alhambra
Internet Marketing and SEO Company Agoura Hills
Internet Marketing and SEO Company Artesia
Internet Marketing and SEO Company Augusta
Internet Marketing and SEO Company Austin
Internet Marketing and SEO Company Atlanta
Internet Marketing and SEO Company Bend
Internet Marketing and SEO Company Beverly Hills
Internet Marketing and SEO Company Baldwin Park
Internet Marketing and SEO Company Bell Gardens
Internet Marketing and SEO Company Bellflower
Internet Marketing and SEO Company Bell
Internet Marketing and SEO Company Burbank
Internet Marketing and SEO Company Phoenix, AZ
Internet Marketing and SEO Company Birmingham, AL
Internet Marketing and SEO Company Boston
Internet Marketing and SEO Company Baltimore
Internet Marketing and SEO Company Buffalo
Internet Marketing and SEO Company Bakersfield
Internet Marketing and SEO Company Brownsville
Internet Marketing and SEO Company Calabasas
Internet Marketing and SEO Company Corona
Internet Marketing and SEO Company Chattanooga
Internet Marketing and SEO Company Chicago
Internet Marketing and SEO Company Columbus
Internet Marketing and SEO Company Chesapeake
Internet Marketing and SEO Company Corpus Christi
Internet Marketing and SEO Company Chandler
Internet Marketing and SEO Company Chula Vista
Internet Marketing and SEO Company Cleveland
Internet Marketing and SEO Company Cincinnati
Internet Marketing and SEO Company Colorado Springs
Internet Marketing and SEO Company Charlotte
Internet Marketing and SEO Company Dallas
Internet Marketing and SEO Company Dayton
Internet Marketing and SEO Company Denver
Internet Marketing and SEO Company Detroit
Internet Marketing and SEO Company Durham
Internet Marketing and SEO Company Elk Grove
Internet Marketing and SEO Company El Monte
Internet Marketing and SEO Company El Paso
Internet Marketing and SEO Company Eugene
Internet Marketing and SEO Company Fresno
Internet Marketing and SEO Company Fort Worth
Internet Marketing and SEO Company Fort Wayne
Internet Marketing and SEO Company Fremont
Internet Marketing and SEO Company Fayetteville
Internet Marketing and SEO Company Fontana
Internet Marketing and SEO Company Fort Lauderdale
Internet Marketing and SEO Company Garden Grove
Internet Marketing and SEO Company Grand Prairie
Internet Marketing and SEO Company Grand Rapids
Internet Marketing and SEO Company Garland
Internet Marketing and SEO Company Gilbert
Internet Marketing and SEO Company Greensboro
Internet Marketing and SEO Company Henderson
Internet Marketing and SEO Company Houston
Internet Marketing and SEO Company Hialeah
Internet Marketing and SEO Company Huntsville
Internet Marketing and SEO Company Huntington Beach
Internet Marketing and SEO Company Irving
Internet Marketing and SEO Company Irvine
Internet Marketing and SEO Company Indianapolis
Internet Marketing and SEO Company Jacksonville
Internet Marketing and SEO Company Jersey City
Internet Marketing and SEO Company Kansas City
Internet Marketing and SEO Company Knoxville
Internet Marketing and SEO Company Las Vegas
Internet Marketing and SEO Company Lancaster
Internet Marketing and SEO Company Laredo
Internet Marketing and SEO Company Lincoln
Internet Marketing and SEO Company Louisville
Internet Marketing and SEO Company Lexington
Internet Marketing and SEO Company Lubbock
Internet Marketing and SEO Company Los Angeles
Internet Marketing and SEO Company Long Beach
Internet Marketing and SEO Company Mesa
Internet Marketing and SEO Company Medford
Internet Marketing and SEO Company Modesto
Internet Marketing and SEO Company Moreno Valley
Internet Marketing and SEO Company Madison
Internet Marketing and SEO Company Milwaukee
Internet Marketing and SEO Company Memphis
Internet Marketing and SEO Company Minneapolis
Internet Marketing and SEO Company Miami
Internet Marketing and SEO Company New Jersey
Internet Marketing and SEO Company Newark
Internet Marketing and SEO Company Norfolk
Internet Marketing and SEO Company New York
Internet Marketing and SEO Company New Orleans
Internet Marketing and SEO Company Oakland
Internet Marketing and SEO Company Overland Park
Internet Marketing and SEO Company Orange County
Internet Marketing and SEO Company Oxnard
Internet Marketing and SEO Company Orlando
Internet Marketing and SEO Company Oklahoma City
Internet Marketing and SEO Company Omaha
Internet Marketing and SEO Company Palmdale
Internet Marketing and SEO Company Pasadena
Internet Marketing and SEO Company Philadelphia
Internet Marketing and SEO Company Pittsburgh
Internet Marketing and SEO Company Plano
Internet Marketing and SEO Company Portland
Internet Marketing and SEO Company Pembroke Pines
Internet Marketing and SEO Company Raleigh
Internet Marketing and SEO Company Reno
Internet Marketing and SEO Company Redding
Internet Marketing and SEO Company Rochester NY
Internet Marketing and SEO Company Riverside
Internet Marketing and SEO Company Richmond
Internet Marketing and SEO Company Sacramento
Internet Marketing and SEO Company San Bernardino
Internet Marketing and SEO Company San Jose
Internet Marketing and SEO Company San Diego
Internet Marketing and SEO Company Salem
Internet Marketing and SEO Company Santa Monica
Internet Marketing and SEO Company Santa Clarita
Internet Marketing and SEO Company Santa Ana
Internet Marketing and SEO Company Saint Paul
Internet Marketing and SEO Company Salt Lake City
Internet Marketing and SEO Company Seattle
Internet Marketing and SEO Company Scottsdale
Internet Marketing and SEO Company Sherman Oaks
Internet Marketing and SEO Company St. Louis
Internet Marketing and SEO Company Shreveport
Internet Marketing and SEO Company Spokane
Internet Marketing and SEO Company Tacoma
Internet Marketing and SEO Company Tallahassee
Internet Marketing and SEO Company Tampa
Internet Marketing and SEO Company Toledo
Internet Marketing and SEO Company Torrance
Internet Marketing and SEO Company Tucson
Internet Marketing and SEO Company Tulsa
Internet Marketing and SEO Company Wichita
Internet Marketing and SEO Company Valencia, CA
Internet Marketing and SEO Company Virginia Beach
Call Us
Email Us